Hospitality • Hotels, Resorts & Cruise Lines

Sunday Proptech Limited, also known in the market as OYO Assets, is the hospitality asset-ownership and investment platform within the broader OYO / PRISM (formerly Oravel Stays) ecosystem. While OYO operates on an asset-light franchise/management model, Sunday Proptech acquires hotel properties — typically undervalued or under-performing — and upgrades them, then operates them under PRISM brands including Sunday Hotels, Palette Hotels, Townhouse and (in the US) Motel 6 / Studio 6. The company currently owns 8 operational hotels in the United States (Greenville, Cincinnati, Shreveport, St. Louis, Charlotte, Indianapolis, Huntsville) and 4 in India (Ahmedabad, Vadodara, Jaipur, Chandigarh Zirakpur), totalling roughly 1,100 keys, and is targeting 3,700+ keys by FY30. The company has been raising capital in tranches through 2025 (InCred, Tattva, debt conversions, plus a fresh ₹200 Cr placement approved at the April 2026 EGM) to fund acquisitions of 12 additional Indian hotels.
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Data refreshed 09 Nov 2026, 12:30 am IST.